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Public company info - Poly Culture Group Corporation Ltd. - H Shares , 03636.HK
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Poly Culture Group Corporation Ltd. - H Shares, 03636.HK - Company Profile
Chairman Xu Niansha
Share Issued (share) 89,000,000
Par Currency Renminbi
Par Value 1.0
Industry Multi-media Enterprise
Corporate Profile Business Summary: The Group is mainly engaged in art business and auction, performance and theatre management and cinema investment and management. Performance for the year: Total revenue increased by 3.6% from RMB3,713.8 million for the year ended December 31, 2018 to RMB3,845.7 million for the year ended December 31, 2019 Profit for the year decreased by 65.3% from RMB368.3 million for the year ended December 31, 2018 to RMB127.9 million for the year ended December 31, 2019, and net profit margin decreased from 9.9% for the year ended December 31, 2018 to 3.3% for the year ended December 31, 2019. Business Review: Art business and auction business Against the market pressure, Poly Culture strengthened its artwork collection and marketing efforts, adjusted the structure of auctioned items, and united internal forces and worked with partners to achieve an auction turnover of RMB8.6 billion in total for the year 2019, continuing to lead the global auction market of Chinese artworks. Poly Auction Beijing strengthened management internally and enhanced brand externally. Its spring and autumn auction turnovers increased over the same period of last year. In particular, the turnover of antiques and works of art hit record high twice for the sector. Five works, including an imperial tailoring magnificent globular vase with blue underglaze and red dragon in sea of clouds from Yongzheng Period of Qing Dynasty (清雍正御製青花釉裡紅雲 海騰龍大天球瓶) and a painting work named “Numerous Mountains and Rivers (《萬水千山》)” by Li Keran, the Groupre sold for more than RMB100 million. Poly Art Centre persevered with culture and art promotion, organizing 13 major exhibitions and 4 art classes in 2019. “Zhang Daqian’s 120th Anniversary Exhibition (張大千誕辰一 百二十周年紀念展)”, the “Jade Memory – Exhibition of Art Treasures from the Qing Dynasty (萃錦曩懷— 清代藝術珍寶展)” jointly organized with Prince Gong Mansion, and the “Fthe Group’s。th Poly Stellaroemia Modern Art Exhibition” tthe Group’s。 drew wide attention. Performance and theatre management business Poly Theatre Management newly took over 7 theatres in 2019, 6 of which completed their opening premieres. The theatre line business of Poly Theatre covered 60 cities in 21 provinces, autonomous regions and municipalities across China, operates and manages 68 first-rate theatres in China, and completed 10,000 performances throughout the year. In 2019, Poly Theatre Management introduced world famous shows such as “An American in Paris (《一個美國人在巴黎》)” and “Matilda (《瑪 蒂爾達》)”; jointly produced the play “Faust (《浮士德》)”, created the original magic show “Sky Wheel – The Origin (《摩天輪·起源》)”, and jointly created the original musical “The Heads of the Tthe Grouplve Chinese Zodiac Statues (《十二生肖之獸首傳奇》)” with Poly Art Museum; and partnered Hunan TV to create the nationwide tthe Group’s。 of “Super Vocal (《聲入人心》)” concert, reaping social and economic benefits at the same time. The original drama “Duan Jin (《斷金》) ” tthe Group’s。ed in Australia and Canada and received widespread acclaims. For the “Poly Ticketing Marketing System”, the The GroupChat ticketing service and mobile APP the Groupre launched to achieve synchronous management of the theatre end and the audience end. Cinema investment management business Poly Film vigorously reduced cost and improved efficiency, and comprehensively strengthened investment management and control, thereby effectively reducing operating risks. In 2019, Poly Film opened 2 directly-operated cinemas, increasing the number of its directly-operated cinemas to 73. Its box office income amounted to RMB820 million, representing a year-on-year increase of 1.7%. New businesses progressed continuously with accelerated implementation and layout In terms of art education, the art education centres of Poly Art Education Investment Company Limited (“Art Education Company”) in Zhuhai Grand Theatre and Changsha Meixihu Poly Grand Theatre operated the Groupll. The first campus of “Poly-RAD School of Dance” was opened in Shanghai Shipyard 1862 Grand Theatre. Poly The GroupDo continued to improve its education system, with a focus on enhancing the operation of existing campuses and boosting brand reputation. It hosted the Eighth Aiqin Cup (愛琴杯) & the Third International Violoncello Competition in 2019. The Children’s Chorus won the grand championship in the Seventh Singapore International Chinese Choral Competition. In terms of cultural finance, Poly Art Investment took aggressive actions in 2019 by launching 6 funds. Poly Ronghe developed rapidly and continued to provide strong support for the auction business. In terms of cultural tthe Group’s。ism, Poly Culture joined forces with Digital Domain and other companies to create immersive premium night tthe Group’s。 projects, as a focal point for achieving breakthroughs. In 2019, it launched events such as the “Lantern Festival Night at Forbidden City (紫禁城上元之夜)”, the “Chengdu Music Grand Show · Chengdu Art Music Festival (成都音樂盛典 · 成都ART音樂節)” and “Dreamland of Ice and Fire – Light and Shadow Show at Shougang Tothe Groupr (冰火鑄夢— 首鋼高塔光影秀)”, arousing strong reaction of the public. In terms of cultural assets operation, the synergy betthe Groupen culture and real estate achieved desirable results. Zhengzhou and Cixi Projects progressed steadily. Prospects: In recent years, China’s GDP growth has continued to slow down. According to the “2019 Economic Blue Book” issued by the Chinese Academy of Social Sciences, GDP growth rate was 6.1% in 2019. The Central Economic Work Conference established the general development tone of “stabilising growth, promoting reform, adjusting structure, improving people’s livelihood, preventing risks and maintaining stability”. Poly Culture will ride the historical tide. While effectively controlling risks, the Group will evaluate the situation, work hard, and have the determination and confidence to grow bigger, stronger and better. In 2020, Poly Culture will pool wisdom and learn from others. Aiming at “building a bigger, stronger and better Poly Culture”, the Company will exploit the development potential of the three principal businesses and consolidate business advantages to achieve greater value. The Group will accelerate the pace of launching major cultural tthe Group’s。ism projects, promote the development of innovative business through deep integration of culture and technology, and create a new growth point for the Company. The Group will strengthen business coordination to achieve synergy, and continuously improve the overall competitiveness of Poly Culture. The art business and auction business will take the fifteenth anniversary of Beijing Auction as an opportunity to further implement the boutique strategy, remedy the shortcomings, enhance the brand, properly carry out collection of key auctioned items, and secure the leading position in the industry. Art Centre will accelerate inventory turnover and increase sales efforts; and organize and create high-quality art exhibitions to help promote the brand. Cultural and creative business will strengthen the synergy with cultural tthe Group’s。ism and other business sectors and enhance creative design to create greater value. Performance and theatre management business will properly carry out renewal of theatres; intensify efforts in introducing high-quality works and creating original works to create Poly special boutiques; properly carry out marketing and promotion and coordinated operation of boutique projects; explore new business and actively promote the improvement and upgrade of business structure of the Group’s。 theatre enterprises. The ticketing company will continuously optimize and upgrade the ticketing system, improve service quality and optimize customer experience to gradually increase the platform ticket sales rate. Cinema investment management business will further optimize the organizational structure, standardize refined operations, strictly control costs, and create Poly boutique cinemas; leverage film and television funds to satisfactorily carry out key film and television projects and showcase distinctive features; give full play to the role of cinemas as traffic entrances and actively explore the opportunity to jointly created comprehensive film and cultural complex with cultural and creative business, Digital Domain and other businesses to explore the integration of technology and entertainment. Art education and cultural and creative centre will properly carry out the coordination with Art Education Company; Poly The GroupDo will continue to satisfactorily operate the existing campus and improve profitability; continue to improve the teaching quality, optimize the students’ experience, and strengthen the friendly cooperation with enterprises and schools, so as to continuously improve brand influence. In terms of cultural finance, Poly Art Investment will ramp up its efforts in exploring new projects; Poly Ronghe will strengthen the research and judgment on market environment and financial environment to strictly control business risks, maintain the business size, and strengthen the support for the art business. Poly Culture Industry Fund will further explore new ideas and quickly grow in size to help the overall business development of Poly Culture.

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