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理想汽車降首季交付預測最多26% - 20240322 - 經濟 @ 2024-03-22T16: Back Hot News
Keyword:理想
Concept:預期理想汽車 , 節奏理想下調首季交付目標
© REUTERS. 理想汽車挫7%,大幅下調Q1交付指引!遠低於華爾街預期
理想汽車表示,由於銷售訂單不及預期,現預計2024年第一季度的車輛交付量為7.6萬至7.8萬輛,此前預期交付量為10萬至10.3萬輛。
理想汽車(2015)據報最新推出的MEGA車型,可能辜負厚望,內媒《晚點AUTO》消息指,該車型半個月內僅獲得約4,000輛訂單,遠不及預期,管理層正考慮下調目標。
也就是說,此次理想汽車下調了2.4萬輛至2.5萬輛的交付指引。
3月21日,理想汽車發布公告,稱由於銷售訂單不及預期,預計2024年一季度的車輛交付量為76000至78000輛,低於此前100000至103000輛的預期。
理想汽車(02015)創辦人兼首席執行官李想,向集團全體員工發表了內部信,承認在推出及銷售純電動車MEGA上犯了2個錯誤,過度專注銷售及競爭。而理想汽車亦發出公告,下調首季交付量目標逾20%,至7.6萬至7.8萬輛。
公司更新今年第一季的車輛交付量預測為7.6萬至7.8萬輛,而此前預計為10萬至10.3萬輛。理想汽車董事長兼CEO李想稱,公司過分關注銷量和競爭的問題。接下來將降低銷量的預期,回歸健康增長,聚焦用戶而非競爭。(CY/K)

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