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SONY季度虧損惡化 @ 2012-08-02T21: Back Hot News
Keyword:索尼 虧損 全年
Concept:2011年同 , 2012年第一財季淨虧損246億日元
擺脫連4年虧損命運的索尼公司(SONY CORP.)下調全年獲利預測,因這個日本最大消費性電子產品出口商飽受需求趨緩之苦,同時日圓升值也侵蝕海外獲利價值。
曾經叱吒風雲的全球移動通訊業龍頭摩托羅拉,以70多歲的「高齡」被「年輕」的創新公司GOOGLE收購;長期占領世界手機業霸主地位的諾基亞,已無奈拱手將「頭把交椅」讓給後來者蘋果,近期更傳出在華將「瘦身度冬」的消息;曾以引領時尚著稱的索尼愛立信,直接上了「2012年品牌消失榜」,新產品只有「SONY」的標識,預示著一個時代的終結;而曾經以創新技術獨步全球的黑莓手機,也在蘋果的強大創新攻勢下,節節敗退,巨額虧損導致被寄予厚望的黑莓10操作系統不得不推遲發布。
在截至3月的一年中,松下淨虧損7720億日元,為公司創建94年以來的最大虧損。索尼(SONY)也創下了全年虧損4570億日元的紀錄。夏普(SHARP)虧損額最小,為3760億日元。

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