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How and why would Apple kill the iPhone’s Lightning port @ 2019-12-12T04: 返回 新闻热点
关键词:Apple Card
概念:
而今回,APPLE CARD 的全新优惠方案正式上路,即日起开始至 12 月 31 日止,APPLE CARD 用户更可以享有高达 6% 的现金回馈,优惠项目包含几乎所有的 APPLE 产品,例如 IPHONE、AIRPODS PRO、MACBOOK PRO 以及更多。至于回馈得来的 6% 现今将会作为每日现金储存于 APPLE WALLET APP 中,接着再转移至 APPLE CASH 卡中。各位感兴趣的读者不妨可以考虑是否要办取 APPLE CARD。
事缘美国知名科技博主DAVID HANSSON在TWITTER发帖,批评APPLE CARD人工智能算法性别歧视,因其APPLE CARD信用额度,是其妻子的20倍。他没有透露两人收入等资料,但称两人联合报税,其妻子信用评分亦较他高。
苹果(APPLE,美∶AAPL)与高盛(GOLDMAN SACHS,美∶GS)合作发行的信用卡APPLE CARD卷入性别歧视风波,女性申请者的信贷额度比男性的低。高盛行政总裁所罗门(DAVID SOLOMON)强调,公司在审批APPLE CARD上没有性别歧视,并解释指不同的申请者,获批不一样信贷额度是很正常的事。
苹果(APPLE)于 8 月启动 APPLE CARD 服务,这张信用卡在发行一个半月后,从银行放出的信用额度就高达 100 亿美元(约新台币 3076 亿元)。截至 9 月,APPLE CARD 持卡人的未还款金额已达 7.36 亿美元,虽然很难用这两个数字就判别信用卡的成绩,但第一次发行个人信用卡的高盛(GOLDMAN SACHS)非常满意,宣称 APPLE CARD 是“有史以来最成功的信用卡发行”,更是公司一大里程碑。(延伸阅读:美史最成功信用卡?每发一张 APPLE CARD ,成本高到破万!高盛为何非做不可)
苹果和高盛合作推出的信用卡“APPLE CARD”最近被指性别歧视,一名企业家兼网络工程师早前在TWITTE表示, APPLE CARD给他的信用额,是他太太的20倍,质疑银行在审核信用额时涉及性别歧视,事件在网络疯传,成为热话。
不过,在整个金融行业数位转型的过程中,其实每一个环节都与云端技术有关。像是所罗门也提到,高盛与APPLE合作的APPLE CARD信用卡,背后就是使用AWS作为底层架构。“在高盛工程师、AWS、APPLE与万事达卡的多方合作之下,APPLE CARD已经成为史上最成功的信用卡,”所罗门这样说。
BLOOMBERG HAS PUBLISHED AN INTERESTING LOOK AT HOW RETAILERS ARE PARTIALLY FOOTING THE BILL FOR LUCRATIVE REWARDS CARDS LIKE APPLE CARD. SPECIFICALLY, APPLE CARD IS DESIGNATED AS AN “ELITE” CARD, WHICH MEANS RETAILERS HAVE TO PAY HIGHER INTERCHANGE FEES WHEN SOMEONE USES IT.
WHEN YOU USE YOUR APPLE CARD AT A RETAILER, THEY PAY WHAT IS CALLED AN "INTERCHANGE FEE" TO GOLDMAN SACHS AND MASTERCARD IN ORDER TO ACCEPT THE CARD. ACCORDING TO BLOOMBERG, THOSE FEES ARE STARTING TO WEIGH ON MERCHANTS. IN A NEW REPORT, RETAILERS ARE APPARENTLY STARTING TO PUSH BACK AGAIN "ELITE" CREDIT CARDS SUCH AS APPLE CARD IN AN ATTEMPT TO STAVE OFF CUTS INTO THEIR PROFITS.
FOR ME, THE BIGGEST ADVANTAGE OF THE APPLE CARD IS WHAT IT DOESN"T HAVE -- A NUMBER ON THE PHYSICAL CARD. WHEN I GOT ROBBED, MY WALLET WAS STOLEN WITH CASH AND ALL MY CARDS (INCLUDING THE APPLE CARD). FORTUNATELY, I STILL HAD MY PHONE, SO I WAS ABLE TO CANCEL EVERYTHING FAIRLY QUICKLY, BUT IT DIDN"T STOP THE THIEVES FROM SWIPING A COUPLE HUNDRED DOLLARS BEFORE I COULD SHUT DOWN THE CARDS.
, GOLDMAN SACHS — THE BANK BEHIND THE APPLE CARD — SAID IT DOLED OUT ABOUT $10 BILLION IN CREDIT LINES IN JUST OVER A MONTH FOR THE CARD. APPLE CARD‌ CUSTOMERS HAD $736 MILLION IN LOAN BALANCES AT THE END OF SEPTEMBER.
TECHCRUNCH 消息称,苹果已经面向 APPLE CARD 用户推出了购买 IPHONE 享 24 期免息的活动,今日起在 APPLE STORE、官网、客户端购买 IPHONE 均可享此活动。且在今年 12 月 31 日前,APPLE CARD 用户到苹果零售店分期购买 IPHONE,还可享受 6% 的折扣。
苹果将假日季的焦点置于提供分期。苹果周二宣布,自即日起,拥有 APPLE CARD 的人可以分 24 个月分期付款购买新 IPHONE,而无需支付利息。月付款将被捆绑到 IPHONE 电子钱包 APP 中的最低苹果卡付款中。此外,12 月底前在零售商店以 APPLE CARD 购买产品可享 6% 折扣,是平常折​​扣的两倍。
CURRENTLY, THE ONLY WAY TO GET FINANCING ON A MAC, IPAD, OR OTHER APPLE PRODUCTS WHEN BUYING DIRECTLY THROUGH APPLE IS TO USE THE BARCLAYCARD, BUT HAVING ALL OF YOUR FINANCED APPLE PRODUCTS UNDER APPLE CARD SOUNDS JUST LIKE SOMETHING APPLE WOULD DO.
INDEED, THE KEY FEATURE OF THE CARD IS HOW WELL IT INTEGRATES INTO THE IPHONE AND WALLET APP. WHEN THE CARD WAS ANNOUNCED IN MARCH, APPLE PROCLAIMED THAT THE CARD IS “BUILT INTO THE APPLE WALLET APP ON IPHONE, OFFERING CUSTOMERS A FAMILIAR EXPERIENCE WITH APPLE PAY AND THE ABILITY TO MANAGE THEIR CARD RIGHT ON IPHONE.” IN FACT, YOU DON’T EVEN NEED TO HAVE THE PHYSICAL CARD. CARDHOLDERS CAN APPLY AND START USING IT RIGHT AWAY WITH APPLE PAY.
IF YOU TAP THE “LEARN MORE” LINK IN THE WALLET APP WHEN PAYING YOUR APPLE CARD BALANCE, YOU SEE A CLEAR EXPLANATION OF HOW APPLE CARD PAYMENTS WORK. THIS EXPLAINER HAS BEEN THERE SINCE APPLE CARD LAUNCHED, BUT APPLE HAS RECENTLY ADDED A NEW “APPLE CARD MONTHLY INSTALLMENTS” SECTION WITH NEW DETAILS ON IPHONE FINANCING.
THE OPTION IS A POTENTIAL BOON FOR BOTH APPLE AND THOSE WHO BUY AN IPHONE. ON APPLE"S SIDE, IT"S ENTICING PEOPLE TO PAY INTO ITS OWN PAYMENT PLANS, EARNING THE FULL COST OF THE IPHONE FOR ITSELF. BETTER YET, IT"S PROVIDING FOLKS WITH ANOTHER REASON TO GET INTO APPLE CARD. INDEED, IN ADDITION TO THE INTEREST-FREE OPTION, THE IPHONE OFFER INCLUDES 3% IN DAILY CASH ON THE APPLE CARD. ON A $1,000 IPHONE, THAT"S A $30 SAVINGS ON THE APPLE CARD BALANCE. IT"S NOT A BIG SAVINGS, BUT IT"S A SAVINGS NONETHELESS.
HERE COMES THE COOL PART: APPLE HAS A SPECIAL HOLIDAY PROMOTION FOR APPLE CARD OWNERS, OFFERING 6 PERCENT CASHBACK ON APPLE HARDWARE PURCHASES. WHILE THIS IS ONLY AVAILABLE ON PURCHASES OF APPLE HARDWARE IN APPLE"S ONLINE OR RETAIL STORES, IT SHOULD APPLY TO THE NEW MAC PRO AS WELL. AND WHILE 6 PERCENT MIGHT NOT SOUND LIKE HUGE SAVINGS, IT"S A NON-NEGLIGIBLE $360 FOR THE CHEAPEST NEW MAC PRO AND $300 FOR THE PRO DISPLAY XDR.
APPLE INC CO-FOUNDER STEVE WOZNIAK COMBINED FROM THE INTERNET DISCUSSION OVER ACCUSATIONS OF SEX DISCRIMINATION FROM THE ALGORITHM SUPPORTING THE IPHONE MANUFACTURER’S BANK CARD, FUELING EVALUATION OF THIS RECENTLY ESTABLISHED APPLE CARD.
BUT ROSSMAN ALSO NOTED THAT “WE’RE PROBABLY ALL GUILTY OF HOLDING APPLE CARD TO A HIGHER STANDARD,” SO THE CARD COULD BE A VICTIM OF THE BRAND’S PREVIOUS SUCCESS. AND HE GAVE THE CARD CREDIT FOR “DOING SOME NICE THINGS AROUND THE MARGINS, LIKE IMPROVING SECURITY BY HOUSING THE CARD NUMBER, EXPIRATION DATE AND CARD VERIFICATION VALUE IN YOUR PHONE RATHER THAN ON THE PHYSICAL CARD.”
号称是信用卡界50年来最大创新的APPLE CARD,由苹果与高盛联手推出,如今这张卡却开始看起来比较像是1960和1970年代的产物:一名企业家及苹果共同创办人都出面指控,APPLE CARD的信用额度存在性别歧视,并惊动纽约监管机构介入调查。
LONG-TERM USERS OF APPLE’S CREDIT CARD ARE LOYAL TO IOS AND UNLIKELY TO SWITCH TO ANDROID. AND THE CARD’S OFFER OF INTEREST-FREE IPHONE PURCHASES WOULD NATURALLY BOOST THE CARD’S SALES IN THE HOLIDAY SEASON. AS PEOPLE PURCHASE IPHONES, APPLE WOULD ALSO GET THE OPPORTUNITY TO SELL THEM OTHER SERVICES, SUCH AS APPLE ARCADE, APPLE TV+, AND APPLE MUSIC. APPLE’S CREDIT CARD COULD ALSO LURE MORE USERS TO APPLE PAY AND APPLE WALLET. THEREFORE, APPLE CARD COULD BE A GATEWAY TO APPLE’S ENTIRE ECOSYSTEM.

 

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